Do you remember when you knew every customer by name? You knew their shopping habits and preferences? As your business grew you spent less time in direct contact with customers. It is not possible to know everyone who comes in to shop anymore. Customers can begin to get the mistaken impression you don’t care. You need to regain that personal contact with your customers before they lose interest in you and drift away.
If you were asked to name your top three company assets would one of them be your loyal, repeat customers? Did you know the single best ROI a business can ever receive can come from an investment in marketing to current customers?
Let your customers know you appreciate and understand them
“Thank you” is a very powerful expression. If your customers know they are appreciated they will remain loyal, refer their friends and even supply you with powerful market research data.
Learn what your customers want
Once you realize the individual preferences of your customers you can communicate to them directly and offer products or services that matter to them specifically.
Artisan provides the information you need to segment your customers and talk directly to them offering them product and value they have already told you is important to them.
If you are ready take back the control of your business. If you want to be able to track and manage like never before, Artisan is the POS software for you.