Take it from the experts – we know a few things about summer. We’re headquartered in Florida, so we have the balmy temperatures and a few retail tips to prove it.
1. Cool-Down Keepsakes
Give your shoppers a break from the heat with hand fans, misters, and koozies – handed out by your staff or at the checkout counter.
2. In-Person Events
Heat up attention on social media with a summer sales event. Offer a fun incentive, like face painting for kids or a sip-and-shop for adults.
3. Markets and Pop-Ups
Near a downtown center or beach-front area? Exhibit at a summer market or pop-up shop.
4. Don’t Forget the Locals
Offer an incentive for nearby shoppers, like this one: Mention code “LOCAL” and proof of ID for a special discount.
5. Summer-Only Specials
Consider limited-time offerings for summer 2024. Bring out the BOGOs! Or better yet, let customers earn double their rewards points from June to the end of August.
